B&N Graphic Design Work

The following flyers were designed for internal store use to advertise Star Wars Reads Day 2012 (October 6th) and the launch of the Nook HD and Nook HD+ color tablets in December/January of 2012.

Official advertising was extremely limited, and in the case of the Nook launch, non-existent until well after the holiday buying season. These materials allowed our store to inform customers of the newest events and reading devices available while maintaining in-house style (fonts and layouts were designed to match official copy as much as possible, and stock photography were utilized from press kits) and being in-line with the company message. In both cases, final promotional copies bore a striking resemblance to my designs below, actually omitting some relevant information.

 




I also got to organize and lead activities and build Star Wars-themed games for the kids, including "Pin the Tail on the Jabba" and a Jawa-shaped raffle box, but that was just fun!